Didriksons have a simple philosophy: rather than challenge the elements, they adapt to them. Just like Julius and Hanna Didrikson did back in 1913, when they began producing workwear for the fishermen in Grundsund on the west coast of Sweden.
For over one hundred years Didriksons have remained true to their original basic concept, producing functional garments that keep you dry whatever the weather. And that is perhaps why today, more than one hundred years later, they are still one of Scandinavia’s leading brands for jacket.
Didriksons believe in creating products that will last for a long time. Didriksons achieve this through timeless designs, careful choice of colours, long-term relationships with their customers and producers, environmental protection programmes and sustainability projects to help them constantly develop and improve. Didriksons incorporate their Extend Size function into their kids’ range to enable kids to get more wear out of their garments.